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Through a partnership with 1% For The Planet, one percent of sales of EcoSmart products will be donated to nonprofits dedicated to protecting the planet. Through a partnership with 1% For The Planet, one percent of sales of EcoSmart products will be donated to nonprofits dedicated to protecting the planet. This isn't our first rodeo. Say hello to the Parkland Rodeo, a lunch bag designed with style and sustainability in mind. The Rodeo's insulated interior makes cleaning effortless, and its convenient front pocket provides easy access to snacks. Features a 100% recycled polyester exterior, front zip pocket and writable name tag on back.