We are pleased to share with you today our old sister blogger :
HotRef, an online retailer that offers a bunch of promotional products.
A successful business can attribute its success to a talented marketing and advertising team, along side loyal customers and clientele. A big portion of marketing is more than just TV ads and billboard ads, it’s also using different techniques to promote your business or company. Techniques like promotional products can be a great way to advertise, without having to spend excessive money. While a successful business doesn’t happen over night, the start of a successful marketing campaign can begin with promotional products.
To begin this successful marketing campaign, start with knowing your audience. What types of business products or promotional products suits your targeted audience? Products like business cases, cooler, drinkware, tote bags, stationery, pens, housewares, technology related, health & wellness related, desktop, home organizer, golf, desktop accessory, and travel are good options to start from. Because these are commonly used every day products, it will allow your company or business name to be seen more often by potential customers and clients. At HotRef.com, we’ve made our list of Top 10 Promotional Products for 2014, using some of our top selling promotional products.
Promotional Travel Products
Promotional travel products should easily be considered as promotional products for any company. Because as people go from one busy airport to the next, a promotional product can gain it’s highest visibility when there are a lot of surrounding people. Credit card bottle opener is an inexpensive and top choice for promotional products. Consider using a money clip as promotional product in addition to the bottle opener. Since the bottle opener and money clip are portable, they’ll travel easily from one place to the next and attract potential customers. Luggage tags and travel adapters will make great international promotional products because of it’s potential to go across seas. Travel accessories can be great promotional products since they’ll be used and seen more
Promotional Stationary Products
If you’re in the business of making lasting first impressions, then promotional Promotional Stationary products are best suited for your business. Professional designed padfolios and journals that has a company name or logo will surely impress potential customers. The Stratford Zippered Padfolio is a top seller because of its exceptional design and organizational functions. Smaller notepads or jotters can also make the same lasting impressions, the Scripto? Jotter is an excellent choice. The Recycled Cardboard JournalBook is a great choice for freebie gifts, because honestly everyone loves a little freebie here and there. The Pedova Ringbinder is another ideal products to promote your business with. Don’t limit these padfolios and journal books to just employees, they can also be outstanding executive gifts for customers.
Promotional Pens
Two important promotional products to help a business flourish in advertising are stationary products and pens. Pens are a product that most everyone will want to keep handy, especially in an emergency. Attract potential customers by using give away pens like the ColorReveal Smithfield Click. It’s an inexpensive pen that features bright colors to attract any wandering eye. Brand name pens like the Scripto? Vantage Ballpoint, can be a great promotional tool for potential customers or gifts for employees. For an executive type pen, choose the Balmain? Allee Ballpoint; it’s metal exterior will give the impression of importance and executive caliber. A pen gift set can be used as a promotional product or executive gift; pick a set with dual purpose pens, like the Tuscany iPad Pen set. Customers and clients will appreciate the thoughtful set.
Promotional Drinkware
Drinkware is always an important promotional product to consider. Drinkware items are things like sport bottles, mugs, tumblers, insulated bottles and much more. Insulated bottles, like the Wenger? Insulated Bottle 16oz, are great promotional products since they keep drinks cool or warm. Sport bottles are an excellent choice for promoting healthy style, consider the Hydracoach BPA Free Sport Bottle. The Sedici Mega Acrylic Tumbler is great for those who don’t like the sport bottles. A versatile promotional drinkware is the Cafe Tall Latte Ceramic Mug, since it can be used anywhere for any type of drink. Since promotional drinkware products are verstaile and portable, they’ll get the highest visibility among potential clients and customers.
Promotional Tote Bag Products
For some cities the ban on plastic has begun, this means potential customers and clients are searching for reusable tote bags. Having promotional tote bags on hand for customers or clients, creates the image that a company or business knows how to tailor their promotional products towards their audience. For grocery needs and every day reusable shopping bags, the Capri Stripes Cotton Shopper Tote can be a great candidate. Some employees might need a little extra help bring all their work home or to work. Our Excel Sport Zippered Meeting Tote can be a great tool to help with a lending hand. Eco-Friendly tote bags are also a great option for promotional tote bags, try the Owl? 100% Recycled Felt Business Tote. Smaller tote bags, like the PolyPro Non-Woven Cinch, can a handy bag when carrying around small personal items. Don’t think tote bags are just for grocery chains and departments store advertising, companies and businesses can also do the same.
Promotional Coolers
Don’t just limit promotional coolers to summer events, these coolers can be used daily for lunches or outdoor events or activities. Picking the right coolers for year round use, results in year round inexpensive advertising. The Peak Lunch Cooler bag is a great lunch box that can be seen daily when used to bring lunches to work, school or other events. Finding the best seat to enjoy a beverage with can be easily done with the Spectator Cooler Chair. For large outdoor activities or events, the California Innovations 50-Can Jumpsack Cooler, holds plenty of drinks for everyone and keeps the drinks cool. The Encore Music Cooler can be used daily for lunches, packed snacks on the go for after school, the possibility are endless. The promotional coolers have unlimited potential for creating ample advertising opportunities.
Promotional Mobile Tech
Recently, mobile tech items and accessories have become a popular choice for promotional products among businesses; whether the company is solely technology based or not. Mobile Tech products can also attract potential customers who rely heavily on their cell phones or tablets, since they will likely use these tech products often. To protect tablets and phones from getting unwanted scratches, consider the Neoprene Zippered Tablet Sleeve or the Hardcase For IPhone 5/5S. Since these devices are being used daily, a product like the Zoom Energy Square, is an excellent promotional product. Providing a tool to charge a device will not only attract potential customers but create opportunities for marketing a company or business. For a company that relies on tradeshows or expos to showcase their business, the 7″ Aluminum Digital Photo Frame is ideal for this situation. Showcase photos in way that isn’t cluttering to a small tradeshow booth, creates potential for displaying other important tools and products. These mobile tech products seem ideal for promotional products and can be used to show appreciation towards hard working employees.
Promotional Business Cases
For companies, traveling is the inevitable especially when the company is located in different cities. Business cases can be a great promotional product because of the vast amount of space for advertising. Daily travels from work to work cite may require the Elleven? Checkpoint-Friendly Compu-Messenger. Easily bring important documents and paperwork, to multiple job sites or locations. While this convient messenger is spacious, some may prefer a backpack style business case like the Elleven Checkpoint-Friendly Compu-Backpack. Employees who make frequent business trips can help advertise a business or company with the The Cutter & Buck Weekender Duffel. For heavier items that need to be transported, consider the High Sierra? Chaser Wheeled Compu-Backpack. Traveling worldwide with a promotional business case can also create international opportunities.
Promotional Outdoor Living
Having the right balance between home lifestyle and work is the key to a healthy and happy life. Outdoor living promotional items can be used to promote a business or company outside of the corporate world. Towels are great for all outdoor activities whether it’s enjoying a day at the beach or watching a sports team play. Towels like fitness towels, golf towels and performance towels are all great options for promotions. Umbrellas can be used for multiple events, not just rainy days. The 62″ Course Vented Golf Umbrella hosts a large amount of advertising space, ideal for attracting customers. Show hard working and loyal employees appreciation when with Grill Master Set; outdoor living products can also be used for executive gifts.
Promotional Housewares
Promotional housewares are necessities that everyone will commonly use in daily life. They are also practical gifts for employees that showcase your gratitude for their hard effort to company while the employees will feel they are encouraged so that devote themselves more to the corporation. Promotional housewares generally include wine accessories, cheese, coaster, food storage, cutlery, utensils and many more. Nothing can be more luxury than wine accessories to be corporate gifts or executive gifts. Take the Executive Napa Wine Case for an example, it has delicately design and high end case that give one a sense of dignity. The Entertainer Wine & Cheese Board is another optimal choice. Someone who like making sandwich with cheese will enjoy the process, may be at a party or an anniversary. The Laguiole 5-Piece Knife Block Set is a great way to establish good relationship between trade partners and expand your business line. Grill Master Apron Kit will be a close companion when join in the BBQ parties, you may add your company logo or idea in the front of the apron.
Get more ideas for corporate gifts, read our blog at HotRef.com.